What Google Chrome Ad Blocking Means for Your Business

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On February 15, 2018, Google added a feature to the Chrome browser that allows users to block especially disruptive and annoying advertisements from websites. The intent of Google’s ad blocking software is to improve the user experience, keeping users from having to deal with intrusive and frustrating advertisements while they are online. Though the concept of comprehensive ad blocking is appealing, the reality has raised some serious concerns for other businesses. Google’s continuously growing power over online ad revenue is ...

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